Net Promoter Score
Project scope
Categories
Market research Marketing strategySkills
net promoter score marketing researchConduct research on the Net Promoter Score as a tool for Destination Marketing Organizations
Utilize Destination BC's Net Promoter Score Resources to develop a survey for Tourism PG use.
If time permits, Tourism PG will send out the survey and the students will be asked to analyze the results.
Weekly meetings with Tourism PG Staff
About the company
A stakeholder model has been adopted by the Tourism Prince George Board of Directors which means that all tourism businesses and organizations in the Prince George region are automatically stakeholders without having to pay a membership fee. A variety of partnership programs are in the development stage which will allow stakeholders to take advantage of leveraged opportunities to promote their businesses and increase tourism activity.
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