Number of individual students required: 1

Our team is looking for a social media marketing wizard who can help us drive more traffic and improve our SEO positioning for our Youtube videos. The primary project requirements include:

1. Create custom Youtube url for our channel
2. Analysis of free SEO strategies that can be employed to boost Youtube videos
3. Implementation of these SEO strategies so our Youtube videos are more visible to our target audience
4. Add clickable links within our videos that then lead people back to our website
5. Create descriptions that utilize our identified target keywords
6. Identify keywords we have not yet thought of but would be helpful for SEO purposes in our industry
7. Quick presentation showcasing the changes made and the anticipated impact of these changes

We’re excited to work with students who can help us not only brainstorm, but also execute a strategy to achieve:

• Our videos being ranked first for anyone searching for New Brunswick based solar PV installers and financiers

This is a great project for students to prove their digital marketing expertise to future employers, as the impact of their work on this project can be easily measured and communicated.

You will work closely with our staff who will have check in meetings with you to ensure project objectives are being met.