Coello Creative Agency seeks to enhance its digital presence by updating its current website to be more user-friendly and comprehensive in capability. The existing website, while beautifully designed, lacks functionality, intuitive navigation, and clear messaging. which can hinder user engagement and satisfaction. The goal of this project is to apply design principles learned in the classroom to create a website that not only reflects the agency's brand identity but also improves user interaction and accessibility. The project will involve analyzing the current website to identify areas for improvement, researching best practices in web design, and implementing a new design that aligns with contemporary user experience standards. This project provides an opportunity for learners to apply their skills in web design, user experience, and digital branding in a real-world context.

The deliverables for this project include a comprehensive report detailing the analysis of the current website, a prototype of the new website design, and a presentation of the proposed design to Coello Creative Agency. The prototype should include wireframes and mockups that demonstrate improved navigation, aesthetic enhancements, and user-friendly features. Additionally, a style guide should be provided to ensure consistency in design elements across the website.