Branding a Potter with Logo design, social media, then website

New beginnings for an old Studio Potter. To establish an online presence and professional identity online. To emphasize the journey and ongoing experimentation and testing involved in developing new work at the same time to highlight the Potters history and decades of full-time production in the past (before the time of online promotions). To educate customers about what it takes to create a handmade vessel of stoneware Pottery. NOT to sell online, rather create the background to promote the Potter. Sales will be mostly hands on at everything from seasonal markets to Art Gallery Shows; starting locally in Northern British Columbia. A lot of promotion will be needed to support the seasonal "Studio Sales": special weekends when the Workshop opens to the public. To create name recognition, for DAHLIE CLAY STUDIO, associated with well-designed and executed Pottery by Tenley - from the fire. Objects that fit in collector's homes, used for beauty and utility, yet are modern and fresh.