- Location
- Winnipeg, Manitoba, Canada
- Bio
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Asper School of Business finance and marketing student.
- Portals
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Toronto, Ontario, Canada
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Vancouver, British Columbia, Canada
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- Categories
- Communications Market research Digital marketing Organizational structure Sales strategy
Skills
Achievements
Latest feedback
Team feedback
Team feedback
Team feedback
Recent projects
Internship: Affordable Home Ownership for First Time Buyers (BC and ON)
Number of positions available: 3 teams of 3 persons Virtual Internship: Affordable Home Ownership for First Time Buyers (BC and ON) The project could be fulfilled by a team of up to 3, on each campus. We encourage several students to apply! The mandate for the students will be to assist in the launch of Carpe Diem’s online Mortgage and Home Ownership Primer course and the introduction of our Live to OwnTM program for home ownership. The student team’s primary area of focus will be to develop and manage the on and off-line channels for promoting public awareness of the Live to OwnTM program and the opportunity it provides for affordable home ownership in Canada’s expensive metropolitan markets, starting with their own campus. We will offer a series of webinars that introduce both the course and the Live to OwnTM program to campus groups initially, and expand public interest from there beyond campus boundaries and into the surrounding real estate market catchment area. Our distribution strategy starts with a focus on university campus’ and access to our target clientele – highly educated and career oriented adults who will find that home ownership may actually be closer to reality for them than they may have thought. The plan is to offer our online course to students, and to introduce the Live to OwnTM program to them and their families, as well as to employers. Student reps on each campus will collaborate to coordinate social media and other promotional efforts to gain attention to the program, and then hold a series of webinars that introduce both the online mortgage course and Live to OwnTM. Successful execution of the market awareness plan is intended to generate both part-time and full-time positions with our company, serving demand in the real estate catchment area of each campus. The students would have to have a good fundamental grasp of financing, and specifically of mortgages and real estate. Upon confirmation of a student's involvement, a pre-requisite for commencing the internship will be that the student: 1. Becomes familiar with Carpe Diem’s brand DNA – our target clientele, our Mission, Vision, and Values, our concept for inter-generational housing environments with intentional community, and our vision for the Live to OwnTM program and the online financial literacy course; 2. Completes the online mortgage literacy course - requiring approx. 2 hours. Our goal at the end of this experience is: We will be ready to show funders the pre-launch steps taken to promote the Live to OwnTM program and the financial literacy online course, and evidence of the market's reaction to and support of our program. We'll have developed the distribution plan and budgets, and we'll have assembled a team to execute the plan. Duties the students may complete could include: In keeping with the above, and based on their skills and interests, students may take on these duties: • Serve as Campus Ambassador; · Create and curate new content; • Investigate sources and costs for graphics, photography, video, website redevelopment; • Research communication channels to optimize integrated advertising, promotion, and public relations, including paid channels - and estimate costs. Target audiences include B-to-B and B-to-C; • Liaise with on-campus program heads & student clubs, recruiters, employers, professional industry associations and their members; · Design and manage the social media campaign for inbound marketing signups and referrals, ensuring privacy and regulatory compliance; · Build and manipulate Excel financial models. We will plan to communicate with our virtual intern team using these communication tools: • Weekly team video calls • Group and individual email • Team document creation, editing, storage, and access – using Riipen, Google Docs, or Microsoft Teams Student's primary contact: Pat Frewer, company founder and president Secondary contact: Leah Albrecht, Pat’s Executive Assistant
Digital Content Creation for 1000towns.ca
Number of individual students required: 15 students from all Canadian Provinces and Territories 1000towns.ca website was created three years ago. We launched >70 unique pages Top Places to Visit in your Town. We would like students to help us with creating content about towns in all provinces/territories that are aligned with our vision, mission, and sector. You can check existing pages on 1000towns.ca to clarify our formats. We will ensure the student has a clear understanding of what these elements are for our organization. To accomplish this, we expect the student(s) will: Choose 5-10 towns they are interested Choose the most interesting attractions for each town Write a short description of each attraction 'Communicate with local communities asking for feedback and ideas Assist with social media to promote 1000 Towns Ultimately, you will be working on content creation for our organization. If you like the sound of our culture and enjoyment of travelling off-the-beaten-path and are ready to tackle this challenge with us, then we'd love to hear from you. A student with excellent writing skills and an interest in local travelling would be the ideal candidate for this project.
Digital Content about Small Towns for 1000towns.ca
Number of individual students required: 15 students, any Province or Territory, Canada 1000 Towns of Canada digital platform was launched three years ago. We created about 100 unique pages Top Places to Visit in Your Town. We would like students to help us with creating content about small Canadian towns that are aligned with our vision, mission, and sector. You can check existing pages on 1000towns.ca to clarify our formats. We will ensure the student has a clear understanding of what these elements are for our organization. To accomplish this, we expect the student(s) will: Choose 7-10 towns they are interested Choose the most interesting attractions for each town (7-10) Write a short description of each attraction 'Communicate with local communities asking for feedback and ideas Assist with social media to promote 1000 Towns Ultimately, you will be working on content creation for our organization. If you like the sound of our culture and enjoyment of travelling off-the-beaten-path and are ready to tackle this challenge with us, then we'd love to hear from you. A student with excellent writing skills and an interest in local travelling would be the ideal candidate for this project.
Manitoba Association for Career Development - Marketing/Communications
What we do: Support Manitoba’s career and employment services Share information, resources, ideas, educational and training opportunities Create opportunities to network with each other and our organizations Promote future provincial certification in our field Positions available: 1 Marketing Strategy We want a student to complete a full member, market, and environmental analysis; complete a marketing strategy review; design a new marketing strategy (product, place, price, and promotion); conduct overhaul of our branding or communication strategy. The student will also develop press releases, content for posts and other promotional items. In particular, the student will help us build a marketing strategy to grow and engage our membership. We’d like to know how we can maximize different channels and what will work best for us. The main questions we’d like a student to help us answer are the following: How should we promote our company? What channels should we utilize? What messaging should we use? What costs would be involved? Duties include: assist with creating a communications strategy for a professional association; understand the role of social media in communications and marketing; able to create simple, effective graphics; able to adapt messaging to a variety of audiences; able to adapt messaging to a variety of platforms.
Work experience
Junior Financial Analyst
Government of Manitoba/Health and Seniors Care
Winnipeg, Manitoba, Canada
June 2021 - Current
Duties include preparing monthly, quarterly, and year-end reports and settlements and reporting to Senior Financial Analysts as well as upper management. Also responsible for analysis and verification of calculations on financial reports and results with experience in variance-based reporting.
Research Analyst
Government of Manitoba/Economic Development & Jobs
Winnipeg, Manitoba, Canada
June 2020 - Current
Researcher for the department of Economic Development & Jobs. Research includes studying capital programs in different jurisdictions and comparing them to Manitoba's.
Sales Associate
Manitoba Liquor & Lotteries (MBLL)
Winnipeg, Manitoba, Canada
October 2018 - May 2020
As an employee of MLCC, main duties included: cashier, stocking, providing recommendations to customers and providing customer service to customers as needed.
Accounts Payable Clerk
Government of Manitoba/Manitoba Infrastructure
Winnipeg, Manitoba, Canada
June 2017 - May 2020
Duties included reconciling processed work by verifying entries and comparing system reports to balances, charging expenses to accounts and cost centers by analyzing invoice/expense reports.