Enhancing Brand Awareness via Public Relations for AumOui Lifestyle Essentials

AumOui Lifestyle Essentials seeks to expand its brand awareness and establish a strong presence in the lifestyle and wellness market. The project aims to develop a comprehensive public relations strategy that leverages both traditional and digital media channels. The goal is to enhance AumOui's brand recognition and foster a positive public image, with a focus on the appreciation of nature.

Social Media & Marketing for Pre-Revenue Start-up

The main goal is to generate business sales via all marketing channels digital/virtual and physical, including pitches, distribution of promotional material & samples, networking, events, etc. Must haves are the skills to fluently navigate social media/digital channels, as well as understanding of branding, marketing, business and sales.

App Development: Community-Focused

To develop an app that is community-centred, that aligns with the company's (AumOui) philosophy. The app will be user friendly, and interactive, with real-time options for engagement. Design ideas will be communicated with app/software developing team.

Supply Chain Optimization and Scaling Strategy

AumOui Lifestyle Essentials, Inc. aims to enhance its understanding and efficiency of supply chain processes to support business growth and scalability. The project focuses on analyzing current supply chain operations, identifying bottlenecks, and proposing strategies for improvement. Learners will apply their classroom knowledge of supply chain management, logistics, and business operations to assess AumOui's existing processes. The goal is to provide actionable insights that can be implemented to streamline operations and support future scaling efforts. The project will involve researching industry best practices, evaluating AumOui's current supply chain, and recommending improvements. This project will help AumOui increase its operational efficiency and prepare for future growth.